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Course Information

Business Policy (MGT 434)

Term: 2018-2019 Spring Term

Faculty

Keathen A WilsonShow MyInfo popup for Keathen A Wilson
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Schedule

Tue-Thu, 4:00 PM - 6:40 PM (3/11/2019 - 5/3/2019) Location: MAIN SJ 107

Description

Students will learn about formulating, implementing and evaluating organizational strategy and policy in a complex business environment. Topics include objectives and strategic management of the business portfolio; analysis and diagnosis of the organization's external opportunities and threats and the internal competitive advantages or weaknesses related to its marketing, production, personnel and financial areas; strategy alternatives and choice (including acquisitions, mergers and diversification); and implications of strategy for organizational structure and change. Prerequisite: Senior Classification