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Course Information

Principles of Marketing (MKT 331)

Term: 2012-2013 Fall Term

Faculty

Jacob E AgborShow MyInfo popup for Jacob E Agbor
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Schedule

Mon-Wed, 1:00 PM - 2:20 PM (8/13/2012 - 12/8/2012) Location: MAIN SJ 107

Description

This course introduces the principles and problems of marketing goods and services. Topics include promotion, placement, and pricing strategies for products. Upon completion, students should be able to apply marketing principles in organizational decision-making