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Course Information

Managerial Marketing (OGMT 447)

Term: 2010-2011 Summer Term

Faculty

Lisa D. RobinsonShow MyInfo popup for Lisa D. Robinson
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Tamatha WhiteShow MyInfo popup for Tamatha White
tamathawhite@yahoo.com
Office hours:
  • 8:00 AM to 5:00 PM
  • Monday 8:00 AM to 5:00 PM
  • Tuesday 8:00 AM to 6:00 PM
  • Wednesday 8:00 AM to 5:00 PM
  • Thursday 8:00 AM to 6:00 PM
  • Friday 8:00 AM to 5:00 PM
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    Schedule

    Tue, 6:00 PM - 10:00 PM (6/14/2011 - 6/28/2011) Location: CH AN

    Description

    Includes principles of marketing that need to be understood by managers in all areas in order to develop and utilize effective marketing practices are examined. Concepts of our global economy, including major social, psychological, and political influences, are explored and their marketing implications considered from a manager’s perspective